Mark Gabbott

Professor Mark Gabbott graduated from the University of Essex with a BA(Hons) in Economics followed by an MSc in Technology Management from Imperial College, University of London. After working in government for six years in consumer policy and protection, he joined the University of Stirling as a Research Fellow and completed a Ph.D in Marketing. He was Lecturer and then Senior Lecturer at the University of Stirling researching and teaching in the areas of Electronic and Direct Marketing, Services Marketing, Consumer Behaviour and Consumer Policy. Mark joined Monash University in 1997 as Professor of Marketing and was appointed Head of Department in 2000. He took up the position of Deputy Dean of the Faculty of Business and Economics at Monash in 2006.

In 2008, Mark was appointed Executive Dean of the Faculty of Business and Economics at Macquarie University, Sydney. Mark’s current research interests are in services marketing, customer relationship management, internet marketing, consumer behaviour and customer value. Mark has published four books and over 50 book chapters and journal articles. His research has been published in a variety of international academic journals including the Journal of Business Research, Journal of Public Policy and Marketing, European Journal of Marketing and the Journal of Marketing Management. Mark currently sits on the editorial boards of three international marketing journals. Mark is a member of the European Marketing Academy, The UK Academy of Marketing, is past Chair of the American Marketing Association Services Interest Group, and is a past President of the Australian New Zealand Marketing Academy.